Please meet the new R3 mouthguard

R3 has just launched and was designed to incorporate feedback from our community.

Some of you may have noticed that the R3 went up on presale on our website a few days ago. And we should be able to ship it by December 12.

So I figured i’d talk a bit about it and how it stacks up against our other appliances as I’m already getting this question a fair bit.

And I want to start out by making some clarifications that with our mouthguards there is no real sequencing. You can start with any of them and there is no real order you should follow.

Which is a bit different to Myobrace where they do have you follow a specific order.

Anyway, let’s dive in.

Introducing the R3

So first let’s start out with the question.. “Why did we make an R3?”

Is it just to squeeze more money out of people and convince them to buy another mouthguard? Hahaha

No, in my view it is not.

Rather we took a lot of feedback into account when creating the R3 and the folks that have been in the community have probably seen this in action.

First it’s important to note that the inspiration for the look of the R3 came from our community member “New Era” who actually cut a bunch of holes into his R2 and called it his “Rambo Reviv”.

I thought that that was very badass…. and plus he said that saliva flow worked much better as a result.

So bells went off in my head that said “Ken… we need our mouthguards to look a bit badass!” hahaha

And thus we started creating designs that built upon that inspiration.

a post in our community to get feedback on initial designs

We then shared those designs with the community and iterated on them with feedback from the community.

We even decided whether or not to include a tongue tab on it by taking a community vote (having a tongue tab won by a large margin).

the poll in our community on whether to include a tongue tab

And finally we got input on what sizes to offer, which is what led us to decision to offer an XL size for the very first time.

Plus it gave us the feedback to make it thicker (ie. put more height between the teeth) to create more stretch.

post to get sizing feedback

So as you can see the goal with the R3 was to figure out what people who were using R2 for awhile wanted to change with their appliance. And then create that for them.

While of course taking into account that you’re never going to make everyone happy.

R3 is an improvement on the R2

So what features define the R3?

Well, as mentioned it is thicker and therefore should be a bit more stretch than the R2 or R1.

It is also cut lower on the top and bottom so that it shouldn’t create as many issues with the gums. Which also makes it a bit easier to start with than either R1 or R2, which both ride a lot higher on the gums.

The airholes are another big difference vs R2 (whose airholes are very small). We wanted to make the R3 easy to mouthbreathe in (for those who need to mouthbreathe) while also allowing for good saliva flow (as a number of folks mentioned it was difficult to swallow saliva with the R2 early on).

I’ve also found that the big airhole up front creates a lot more suction for me when I use it. And this suction encourages me to nosebreathe so I don’t think the folks that want to encourage nosebreathing will necessarily be disappointed with it either.

Things that are similar to the R2 include:

• The material (foodgrade silicone) is the same and about the same level of hardness as the R2 yellow

• The durability should be about the same (1 year)

• There is a tongue tab

• The color is only available in yellow like R2, but in about a month we will have the clear version as we have for R2

Sizing

The R3 is offered in 3 sizes: M, L and XL

The medium and large sizes of R3 are the same dimensions as the R2.

Plus we now have an XL size as you see above. This had come very popular demand from the community, particulary from the veterans who wanted something larger that would feel like more of a stretch.

this is what i mean by ‘thickness’

Also note that the thickness is almost 2x that of the R2, which should put more stretch as it puts more height between the teeth.

Pricing

The pricing is also consistent with the R2.

Meaning that if you purchase the appliance alone then it starts out at $80 and it reduces by $25 for each Reviv appliance that you have purchased from us. With the minimum price being $30.

Some details on how that works:

• Why do we do this? We do this to reward returning customers and it reflects the fact that it typically costs us a lot to acquire a customer (through Meta, Google ads, affiliates, etc.)

• What products count towards this discount? All mouthguards… so R1, R2, R3, RD1. Not RePod or any non-mouthguards.

• What channels count towards the discount? All channels where our products are sold including our site (www.getretreviv.com), Amazon and Tiktokshop.

• What happens if we don’t see previous orders and you use the lower price? We will email you and ask you to show proof of the previous orders (if we missed them) or to pay the difference.

The goal with pricing is to be fair. There are a lot of costs in running an ecom business like this and we try to offer our mouthguards at a democratic / affordable price while still allowing the business to be profitable and grow.

We throw everything we earn back into the business to be able to help more people and change more lives.

And I have personally loaned the company a sizeable amount of my savings… because I believe in what we are doing and I want us to change the world for the better.

We are not some fancy, VC-backed company that can throw money around… I am the only full-time employee and I pinch every penny I can while still trying to be fair to my freelance team.

Availability

For now the R3 is only available for sale on our site and can be purchased as presale already on the links below:

• R3 without support ($80): https://getreviv.com/products/r3-revivthree-without-support?variant=47225721127153

• R3 with 1-year of support ($150): https://getreviv.com/products/r3-revivthree-support-package

We expect to be shipping by December 12th.

We do expect to sell the R3 on both Amazon and Tiktokshop but not for another month or so as we need to put the inventory into their fulfilment centers.

Closing thoughts

There was a time in 2014 when I felt like a broken person.

I’ve told my story many times… a TMJ dentist filed my back teeth down and my health fell apart rapidly after.

When I asked him to fix what he’d done he just shrugged his shoulders at me and essentially inferred I was making up the fact that there was any connection to what he’d done to me.

I was 37 years old.. i had a child and wife to take care of. And no golden spoon to fall back on.

For ten years I iterated trying to figure out how this stuff worked so I could be a good father for my son and husband to my wife.

There were days when my dreams felt very far away. Like i’d never get there.

But I never gave up.

The success of Reviv and this launch of R3 is to me a symbol of that fact. That I never gave up and i’m coming charging back.

Just like Spartacus gathered his army of slaves on his way to Rome… i’m gathering up the folks that were broken and discarded by this shitty dental/medical system that we have.

And we’re gonna make a difference. You’ll see.

Thank you for all your support!

-Ken